Data Ingestion
60-Day Bulk Summary
Upload your Amazon Ads bulk operations export. Comprehensive analysis across all ad types, portfolios, and campaigns.
4-Month Time-Series
Daily report covering four months. Trend analysis, weekly performance tracking, and Pareto insights.
Custom Analysis Studio
Drop any CSV/XLSX. Build pivot tables, formulas, rules, charts. Save templates for reuse.
Analysis & Insights
Account Health Score
One weighted 0–100 score from ~15 checks — wasted spend, duplicates, budgets, bids — with a dollar-ranked fix list. Absorbs Quick Audit & Audit Insights.
N-gram Lab
Word-level search-term mining. Bleeding words hiding across long-tail variants become one-click negative-phrase exports.
TACOS & Profit Studio
Business Report + ad data: total ACOS, organic vs paid, per-ASIN dependency, COGS vault, NTB, lifecycle matrix.
SQP Analysis Studio
Pull multi-period SQP from TiDB, cross-check your live bulk file, and ship defend / offense / negation actions as one bulk upload.
Compare Periods
Two reports, side-by-side. Auto-detects changes, improvements, and regressions across every metric.
Ads Structure Map
Visualize the complete account hierarchy — Portfolio → Campaign → Ad Group → Target — as interactive tree maps.
Impact Tracker
Every bulk export is recorded with pre-change metrics. Upload a fresh report to see before → after per batch, plus rollback files.
Optimization Engines
Rule-Based Optimization
Upload a bulk file and apply custom rules to automatically set bids, pause bleeding targets, and export ready-to-upload files.
Bid Simulator
Project impact of bid +/- and pause-bottom-X% scenarios on ACOS, ROAS, spend, sales.
ACOS & Profit Calculator
Break-even ACOS, target ACOS, max-bid suggestions, full unit economics. Pure math, no API.
Forecast & Budget Planner
Holt-Winters projections with weekly seasonality, what-if sliders, and Prime Day / BFCM event-uplift planning.
Budget Pacing
Cap detection from weekly spend patterns. Winners starving on budget vs donors coasting under it — with a reallocation plan.
Dayparting Studio
Hour × weekday heatmaps from the SP hourly report or Marketing Stream. Exports a bid-by-time schedule.
Build & Discover
Campaign Builder Studio
Guided 5-step wizard. Build a Sponsored Products bulk-upload file from scratch — pick a goal, paste ASINs, set bids.
Keyword Research Lab
Free suggestions from Amazon Suggest, Google Suggest, DataMuse. No keys, no signup. Score, filter, export.
Listing Optimizer
Score title, bullets, description, backend keywords. Char/byte counts, coverage, readability, dedupe — all offline.
Operations
Negative Keyword Vault
Cross-session memory of every negative ever exported. Search, dedupe, apply universally.
Marketplace Rollup
Merge bulk files from several marketplaces, normalize to USD, and compare per-market health side by side.
Rank Tracker
Organic position over time for the keywords your ads defend. Manual checks today, extension scans next.
Session History
Reopen past audits without re-uploading. Every successful upload saved as a compact snapshot.
Speed Lane
One-click presets that chain your most-used analyses. Run the whole pipeline in under 30s.